HOW TO START A BLOGGING CARREER?

HOW TO START A BLOGGING CAREER?

 

1. What is a Blog ?

 

Everyone in the globe wants to earn money.  Money comes in when you put up some efforts.  It is certain that you will get rewarded for your hard work.  There are many ways to earn money legally.  A few ways of earning money are – Writing a Blog Post, Creating a YouTube video, working as a Freelancer, doing Affiliate Marketing, Setting up an Online Store, etc.  These are the ways which would make you to shine in your life.  In this session, I am going to describe as to how to write a Blog Post. A Blog Post is nothing but honestly sharing your knowledge, expressing your views and ideas to the public forum.

 

2. Pre-requisites for Blogging:

 

• Mindset to do various researches
• Internet facility
• Creative thinking
• Determination
• A little bit knowledge of modern technology
• Reading Magazines of your choice to gain adequate knowledge

 

3. Steps involved:

 

3.1. Step 1:

 

First of all, have a clear knowledge about choosing the topic.  While choosing the topic or Niche, it may be kept in mind that it meets with the requirements of the audience.   The Blogger should be clear in his thoughts, so that the audience is interested to hear what is said in the post.

 

It is possible that the Blogger may have knowledge in different fields.  It does not matter much if the Blogger chooses multiple topics of his interest and knowledge.  However, the way in which the blog is written should convince the readers.  The blogger should also be in a position to bring out analyzed efforts on the topic on which the blog is written.  The Blogger is expected to give a honest opinion about the facts experessed in the Blog.

 

Above all, the expressions made in the Blog Post should be decisive and absolutely put the audience in a comfortable position while reading.

 

The topic chosen by the Blogger should match with the topics searched by the people.  For completing this task there are many tools available on the Internet.  Wherever possible go for a Pro or paid version of such tools which may contain added features for enabling ease of use.

 

Once the topic is chosen, scribble your ideas in a draft Blog.  Go through the same many times and modify it before finalizing. 

 

3.2. Step 2:

 

Once the topic is finalized and a draft of the Blog is ready, next comes finding a Domain Name for your blog post and a Hosting Company for publishing your writings on the Internet.  Nowadays, there are quite a number of Hosting companies available in the market, who are offering free Domain Name, at least for a limited period of say Six months or a year.

 

If your vallet does not permit to spend on this, you may go for the free services made available by Google.  In Google, there is a free space available in the name of Blogger.com, which enables you to chose Domain Name of your choice and the Webhosting is available for free.  You need not pay even a single pie for Domain Name and Webhosting.  However, there are only limited services available in Blogger.com. 

 

A few Webhosting Companies available in the Indian market are Hostinger.in, Bluehost.in, Godaddy.com, Hostgator.com, A2 Hosting.in, Siteground.com, etc.  They provide solid Uptime, which is also one of the requirements to get your domain ranked in the Google.

 

The Blogger, being in the infant stage, just a beginner, should ensure that the Domain Name is small, i.e. the characters are less, does not contain any special characters (as this may come in the way while being searched by the people on the internet).

 

3.3.  Step 3:

 

The vital part of blogging is searching for a Keyword, which should have relevance with the topic or Niche chosen for the blog.  There are many free Keyword search tools available in the internet.  Use them to do a complete Keyword research.  The Blogger should ensure that these keywords are incorporated in his Blog Post at appropriate places.

 

3.4.  Step 4: Technical (i):

 

Now that you have selected your Topic or Niche, prepared a Draft of the Content for your Blog, named your Doman, and found a Hosting Company,  the next step is to install WordPress on your website (if your choice is other than Blogger.com), with which you can do wonders. 

 

Wordpress is a fantastic platform that enables the blogger to become a Developer of his own and do miracles.  Once Wordpress is installed and logged in, open the Wordpress Dashboard and complete the following tasks:

 

• Open the Plugins, which is available on the left side panel. 
• Deactivate and delete all the Plugins, which were built in with Wordpress.
• Open the Settings Tab.
• Enter your Site Title
• Enter the Tagline as per your choice of Blog
• Enter the YOUR Domain Name in Wordpress Address URL
• Make it as https:// instead of http://
• In both WP address and Site Address URL

 

3.5. Step 5: Technical (ii):

 

1.         Open Settings in the WP Dashboard

2.         Select Permalink

3.         Select “PostName” if not selected by default

4,         Save Changes

5.         Open  Appearance Tab

6.         Cick on Themes

7.         Install “GeneratePress” theme and activate it.

8.         Prepare / Add New pages.

 

The Blogger should ensure that his Website contains all the Mandatory Pages like Privacy Policy, Terms of Usage, Disclaimer, About Us, and Contact

 

9.         For placing your posts under proper Category, :

 

            a)         Click on Posts :

            b)         Click on Categories

            c)         Edit the Category name and modify the Slug – and Click on Add category

 

10.       Customising your Menu Bar :

 

            A)        Go to Word Press Dashboard

            b)         Double click on Appearance

            c)         Click on Menu

            d)         Create Menu and give Name as Header Menu or Menu 1

            f)         Click on Categories

            g)         Select all under Categories

            h)         Click on Add to Menu

            i)         Select Primary Menu

            j)         Click on Save Menu

 

11.       For adding Widgets of your choice :

 

·       Click on Widgets

·       Go to Pages

·       Select Right Sidebar 

·       Click on Add Widget

 

Once you complete the above basic requirements of blogging, you are all set to go for commencing your Blogging career.